Graphic design studio · India
Also the creator behind Shee The Boho, 325 travel videos
Logos, identities and print for brands with a story.
I'm Sheetal. I design marks and brand systems that feel like the people behind them, from a first sketch to the final files.
Also the creator behind Shee The Boho, 325 travel videosShee The Boho mark · in progress
Services
What I design
Three things, done properly. Every project starts with your story, not a template.
Logo design
A mark that works at every size, from a shop sign to a phone icon.
Brand identity
Colour, type and rules, so everything you make looks like you.
Things people hold: cards, menus, packaging and posters.
How I work
Four steps, no surprises
- BriefYour story, audience and goals, in one call.
- MoodboardColour, type and feeling, agreed together.
- SketchIdeas on paper, then the best three in vector.
- FinalLogo files, colours and a short brand guide.
Step 01 · Brief
"A travel channel and a design studio, one person, three languages. Warm, honest, never generic."
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Step 03 · SketchIdeas on paper first. The best three move into vector.
Shee The Boho
Selected work
All workRecent projects

The designer
"Travel taught me that every place has a story. I design brands the same way: listen first, then draw."
Sheetal Khatri · graphic designer and creator of Shee The BohoHave a brand with a story?
Tell me about it. I reply within two days.